Personalising The In-Store Retail Experience [Infographic]
Retail TouchPoints have created created an infographic on how to personalise a shopper’s in-store experience:
Every type of shopper prefers a more personal shopping experience. In fact, almost half (46%) of shoppers said they will buy more from a retailer that personalizes the shopping experience. Most U.S. retailers (75%) believe that developing a more engaging in-store customer experience will be critical to their business in the next five years. This infographic, courtesy of Medallion Retail, highlights the importance of personalization and tips for retailers to offer a one-to-one retail experiences.