As the Centre of Excellence for Oracle within Publicis Groupe, organisations worldwide count on Spindrift to unite them with their customers, across all consumer touch-points. After gaining a deep understanding of your customer data stories, we can present you with a clear view of your individual customer's needs, wants, and habits, to help you create a truly personalised experience.
Customer centricity is built around combining data, media, and platform properly to target, and acquire customers from the relevant micro segment they belong to.We use a data driven methodology to provide visibility of customer engagement, and feedback loops using proprietary IP, and best in class creative experience to increase conversion, and loyalty.We know how to combine Oracle CX Cloud Platform to achieve desired business outcomes moving customers away from traditional CRM delivery which focusses on just technology.
CPG enterprise digital commerce
We were challenged to design a digital commerce platform able to deal with complex interactions and context. Through a strategic partnership with this leading CPG brand, we delivered a sustainable digital platform, combining platform acceleration, future proofing, and extendability from Commerce to CRM and Marketing Automation.